Glenn Chapman

Glenn Chapman

I help companies determine if inbound marketing can help them grow their business and if so, help them implement a strategic plan to accomplish their goals.

Triangulation for Blog ...

Posted by Glenn Chapman
Every blogger wants their blog posts to be found by the right people.  Some bloggers accomplish this and some do not.  There are a million seo and blogging tips online that can ...

What Should a Lawyer Blog ...

Posted by Glenn Chapman
What should a lawyer blog about?  Let's qualify this question by narrowing the purpose of your blog posts to be: attracting more clients to your firm.  Of course, any blog post ...

Market to these Key B2b ...

Posted by Glenn Chapman
Who are the individuals at your b2b target accounts that your marketing should target ?  Your prospects' businesses may employ many people, perhaps even thousands.  Should you be ...

The B2B Internet Marketing ...

Posted by Glenn Chapman
The B2B internet marketing agency is a specialty marketing agency dedicated to online business-to-business marketing activities that one business (i.e. vendor or supplier) targets ...

B2B Marketing on a Budget

Posted by Glenn Chapman
  According to GlassDoor the average Marketing Manager earns an annual base pay of $80,673. This is no surprise to many. But this level of marketing investment may come as a ...

Does your B2B Web Marketing ...

Posted by Glenn Chapman
Many websites are visually pleasing, even beautiful. They are the beautiful online version of the beautiful old brochure. But great B2B web marketing not only looks great, it also ...

Business Problem Diagnosis ...

Posted by Glenn Chapman
The pain of change must become less than the pain of remaining the same for meaningful change to occur. Many wise philosophers and business gurus have generally agreed on this ...

The 30 Greatest Lead Gen ...

Posted by Glenn Chapman
Only 1 in 10 professional marketers describe their lead generation efforts are "highly efficient and effective." For most business owners, that's simply not good enough.

How to Run An INBOUND ...

Posted by Glenn Chapman
Ready to hit the “GO” button on your campaign? Before you dive in, make sure you’ve dotted all your I’s and crossed all your T’s. Here’s a checklist to make sure you’ve covered ...

Six Marketing Metrics CEO's ...

Posted by Glenn Chapman
Receiving beautiful charts and graphs full of meaningless and obscure digital metrics? Learn the six marketing metrics CEOs actually care about.  Digitally generated metrics ...

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