Unfortunately, there are plenty of opportunities to make mistakes in the B2B sales process. Many of these mistakes can be fatal. Everyone wants to get those first contacts off to a positive, friendly and social start, but B2B social niceties are contingent upon business-to-business realities. Most of these realities are easily knowable with a little bit of homework. Why risk saying the wrong thing to the wrong contact at the wrong time? Here are 5 potential mistakes that can determine how well your first interactions go with your contacts.